Offer Cork Recycling for your Customers

Do your serve wine? Do you sell wine? Then you should offer wine cork recycling to your customers.

European wineries have been doing it for decades, and now recycling cork is catching on in the USA.

13 billions corks are produced annually. Most still end up in landfills. Cork can be recycled! 

The cork from wine bottles can also be reused in many useful products.  And I'm not talking about this idea.

If you enjoy reusing items then collect wine cork and make cork board or use it in other crafts projects.

In order to recycle cork learn more from these cork recyclers:


Cork ReHarvest & Whole Foods Markets
Cork ReHarvest has finally convinced an large US grocery chain to recycle cork. Thank you to Whole Foods for allowing us to recycle our cork with your company-wide wine cork recycling program!




ReCORK
ReCORK, the world's largest producer of wine bottle corks, is trying to get wine drinkers to recycle cork in a big way.

The ReCORK site has a list of places you can drop off your cork.

For more details check out the North Bay Biz article "A Cork of a Different Color"

Remember: your customers will appreciate it if you offer them an easy way to recycle cork!

YouTube is a great way to promote Events such as Weddings!

It's a nice day for a white wedding at The Irish Rose Inn B&B in Sonoma County, CA.

Here's a nice video slide show to help promote them!


If you have a business that would like to promote your events this is a great way to do it.

For more details give Kahl Consultants a call.

Check out ChiWalking and ChiRunning

You probably know what Tai Chi is - it's that meditative form of martial art which looks like kung fu in slow motion. But have your heard about ChiRunning® and ChiWalking®?

ChiWalking blends the health benefits of walking with the core principles of Tai Chi. As we all know, the walking is low-impact, making it the healthiest form of daily exercise for all ages. As with Pilates, yoga and Tai Chi, ChiWalking emphasizes body alignment and mindfulness while strengthening the core muscles of the body.

Advantages include:
1) Reduce pounding and pain
2) Reduce dependence on leg muscles
3) Run hills safely and effectively
4) Reduce the chance of injury
5) Increase your endurance

I recently had a Chi Walking and Running class with Hazel Wood from StridebyStride.com. Hazel is a Certified ChiRunning and ChiWalking Instructor who has learned from Danny Dreyer, the inventor of these techniques. Hazel now teaches these techniques to individuals and groups. They are great techniques for injury free walking and running based on Tai Chi principles.

The five mindful steps of ChiWalking:
1) Get aligned
2) Engage your core
3) Create balance
4) Make a choice
5) Move forward 

Stride by Stride coach Hazel Wood teaches ChiRunning® and ChiWalking® to runners and walkers of all abilities. Think this kind of health coaching can help you out? Contact Hazel for a free consultation.

The Chi Walking and Chi Running books are also highly recommended.

Market Locally! Join a Networking Group like BNI

Referral organizations offer their members the opportunity to share ideas, contacts and most importantly, business referrals.

A successful networking group is comprised of participants who are sincerely committed to helping one another through networking.

BNI is the world's largest business referral organization.

BNI provides a positive, supportive, and structured environment for men and women to build their business through word-of-mouth marketing. BNI works on a proven concept: "Givers gain."

Every member of BNI acts as a part of the marketing team for the other members of his or her chapter, with the aim of securing qualified business referrals for each other.

Kahl Consultants is a member of BNI Power Lunch, which is a Marin County Chapter of BNI.  We are the only BNI Chapter in Marin that meets for lunch. We meet on Tuesdays from 12 Noon to 1:30 PM at the Embassy Suites Hotel in San Rafael, California. Guests are welcome!

Should You Switch your Small Business HTML Website to a Content Management System such as Wordpress?

Do you have a small business website built in HTML? Such sites can only be edited by webmasters using HTML editing tools. There is a new wave of small business websites that can be edited and updated by ANYONE who has basic computer skills.

You heard me right. If you upgrade your website to a Content Management System or CMS you can then edit it yourself. You'll pay to have your site converted but then you'll be saving on webmaster fees whenever you edit the site yourself.

One of the more popular CMS editors is called Wordpress. This former blogging tool can now be used to manage a complete website. Not only that, but Wordpress makes blogging and search engine optimization a lot easier.

If you want to know more check out some of these WORDPRESS TUTORIALS:

Wordpress Basics

Official Wordpress Website Lessons

Collections of Wordpress Tutorials from SiteGround, a Website Host

Wordpress VIDEO Tutorials


By now you may already probably convinced that Wordpress is a great platform for managing your website. So now it's time to figure out how to convert your existing site into Wordpress.

Your first decision will be to choose a Wordpress THEME or template. Choose a WordPress Theme that best suits your business identity and style. You can also develop your own Theme but there are so many themes available it is best to pick one that matches your needs and then customize it.

WordPress Themes help to ensure that your website and blog are unlike others on the web. What you are blogging about does not matter. There are Themes designed for all kinds of websites. By the way, did you know that new WordPress Themes can be installed in just minutes?

Ready to choose a Wordpress Theme? Here are some links to WORDPRESS THEMES:

Free web-based theme generator
(includes a sample template based on the Revolution Church theme!)

Our favorite versatile theme
(see it live at www.SquidLog.net)

Free WordPress Themes directory

Free and Premium Wordpress Themes from NattyWP

Free Wordpress Themes

Template Monster has some great premium themes that don't cost a lot

Lastly, if you cannot find a Theme design that suits you, then please contact Kahl Consultants and we can help you find the right Wordpress Theme.

The Recreation and Leisure Industry (who should be reading this blog)?

Lets discuss what kind of businesses belong to the Recreation and Leisure Industry.

As leisure time and personal incomes grow, so does the recreation and leisure industry. From museums to fitness centers, any activity that occupies a person’s leisure time is part of this industry.

According to the US Bureau of Labor Statistics the diverse activities in the Arts, Entertainment, and Recreation can be categorized into these groups:

1. live performances or events
2. historical, cultural, or educational exhibits
3. recreation or leisure-time activities

Live performances or events:

• Professional and amateur spectator sports
• Theatrical and musical performances
• Performing arts, artists and writers
• Production companies and promoters
• Actors and entertainers
• Musicians and DJs
• Event planners
• Dance companies

Historical, cultural, or educational exhibits:

• Museums
• Botanical gardens and nature parks
• Historical sites

Recreation or leisure activities:

• Gaming arcades
• Amusement parks and Theme parks
• Casinos and gambling
• Camps and Parks
• Outdoor activities
• Sports facilities such as golf courses
• Sporting goods rental
• Physical fitness facilities
• Gyms, health clubs and day spas
• Country clubs
• Sports clubs

There are also some related industries that we will also include in our blog discussion:

• Restaurants, Food and Beverages
• Hobbies
• Games and Toys
• Travel and Tourism
• Volunteerism
• Pets

If you have a small to medium sized business in any of these categories please sign up for our blog for your free marketing tips. We'd also love to hear from you!

Marketing Advice for Businesses offering Recreational Products and Services

Welcome to our blog for marketing advice for businesses offering recreational products and services.

We at Kahl Consultants hope to share with you advice on marketing your business online and locally.

The focus of here is on the many small firms whom we have already assisted to market their services, from the food and beverage industry to the music industry and everything inbetween.

Kahl Consultants is a web services and internet consulting company based in San Rafael, California. Our clients include small businesses based in the San Francisco Bay Area and around the world.